Account-based marketing teams need more than disconnected audiences, intent signals and campaign tools. They need trusted GTM context to identify the right accounts, coordinate engagement across channels and align marketing and sales around action.
ZoomInfo has been positioned as a Leader in the 2026 Gartner® Magic Quadrant™ for Account-Based Marketing Platforms, marking the third consecutive year that ZoomInfo has been named a Leader in this research.
We believe this positioning reflects ZoomInfo’s continued evolution into a broader GTM platform. Through GTM Studio and our headless approach, ZoomInfo helps organizations activate data, intelligence and AI across the systems and workflows their revenue teams already use.

According to the Gartner report
01 Market visibility
ZoomInfo continues to build awareness and engagement for its offering through digital channels, helping organizations understand and adopt its GTM platform.
02 Geographic support
ZoomInfo supports customers with global operations through its presence across North America, EMEA and APAC.
03 Integrations
ZoomInfo Marketing and GTM Studio connect with advertising networks, direct mail and gifting platforms, email and calendar applications, and content and conversational marketing technologies.
Download the report
See why ZoomInfo is a Leader in ABM
Download the 2026 Gartner® Magic Quadrant™ for Account-Based Marketing Platforms.
Gartner, 2026 Gartner® Magic Quadrant™ for Account-Based Marketing Platforms. Jenifer Silverstein, Ray Pun, Chris Chandler, Upasna Chandra, October 7, 2026.
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